Getting customers and signups is easier than you think and really, doesn’t require you to have a highfalutin jet-setting lifestyle, or some magical sales powers.
Really what people are looking for is someone they can know, like and trust with their money.
The way you communicate that you’re knowable, likable and trustable? Is by using the right kind of words in a basic structure on your posts and by adding your own special sparkle to them, thereby making you irresistible to your prospects.
Let’s say you’re trying to tell a prospect all about how cool your product is. For the sake of this example, let’s say it’s a weight loss product.
Common sense (and your company) tells you to state all the features and benefits of your product and it will “sell itself!”
And sometimes that works. You can hope to grab someone’s attention. Everybody catches a fish once in a while if they try hard enough. However, I’m betting you want to get sales MORE than “every-once-in-a-while.”
When you post the kind of descriptions about your products you see your company putting in catalogs? You repel people on social media.
Your prospects aren’t reading a catalog. They’re on social media, wanting to be entertained, inspired and possibly motivated.
If you only ever post captions about your products like they came out of your company catalog? People will unfollow you, unfriend you and start tuning you out completely.
Ouch.
When you start selling to them in a way that matches the entertaining, inspiring, motivating vibe? You are SET and you’ll get notifications on your phone like crazy from people who want to buy from YOU.
What if you had a set of captions to post that grab attention on social media, already written for you that do MORE than get you a sale “every-once-in-a-while?”
What if you got attention, sales and signups consistently and regularly?
That’s the difference between putting up posts about how your weight loss product “detoxes and cleanses and gives you energy” versus showing someone a picture of how hot they’ll be and how sexy they’ll feel and how their whole outlook will change when they use your product.
I’m about to show you a simple solution for posting the latter.